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OBI DURU

is a 

Copywriter

When it comes to cosmetics advertising, we're often flooded with celebrities and models flaunting their flawless skin and glamorous lives. Instead of giving our ad bucks to this week's hottest influencer, we're spotlighting and celebrating the real MVPs: Our everyday Ordinary customers.

OOH

Skip the celeb endorsements and influencer shoutouts; we're all about celebrating you. After all, we owe our success to our loyal customers. So, we're popping up in five major US cities, handing out goodie bags filled with our fan-favorites.

Activation: Not your Ordinary Pop-Up 

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Pink Poppy Flowers

Social: Ordinary Products, Extraordinary Testimonials

We're flipping the script. Instead of the usual endorsements, we're letting our genuine customers take center stage, sharing their authentic experiences to show how our products truly deliver.

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